-
Agricultural Marketing In India
This book will help in understanding the functioning of agricultural marketing system and the role of government, marketing institutions and the private sector in improving its efficiency. The major topics covered in the book include market structure and demand and supply of agricultural commodities and farm inputs; marketing functions; marketing agencies; institutions and channels; government intervention and role in agricultural marketing; agricultural price policy, buffer stocking and public distribution of food grains, legislative measures affecting agricultural marketing; role of cooperatives, farmers organizations and contract farming in improving agricultural marketing; market integration, marketing efficiency, marketing costs and price spread; training, research, extension and statistics in agricultural marketing; trade policy for agriculture and external trade in agricultural products.
